Cerdo Ibérico

Challenge: Improving the experience of comparing electoral programmes

Methodology: Design Sprint


One month away from the elections in Spain we thought about how to improve the experience for the comparison of the different electoral programs. We had to design a new way of comparing electoral programmes taking this into consideration:

Make the process of comparing electoral programmes fun and to make electoral programmes comprehensible.

Following the Design Sprint method, we designed «Cerdo Ibérico», an app that allows users to take a quick test and compare their political ideas to the parties of their choice.

Throughout the test, users can consult the meaning of political statements and learn. In the end, users get the percentage of affinity with the parties they chose in the beginning.


If you'd like to know more about the project: